500 Friends rise 4.5 milion $ for social loyality platform

500 Friends, the social loyalty solution for e-commerce retailers, is announcing it has completed a $4.5 million Series A round led by Crosslink Capital, with participation from Intel Capital as well as company CEO (and angel investor) Justin Yoshimura. Founded in 2010, and launched in summer 2011, YC-backed 500Friends’ LoyaltyPlus service allows merchants to reward ...