• Science of Persuasion – How to say YES

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    Science of Persuasion – How to say YES

    Robert Cialdini is an example of success : emeritus professor, a good writer (+2 million books sold), spread his ideas in 26 languages … Looking resources for my project i discovered this 10 minutes whiteboard presentation. How can you determine someone to say YES ? Simple …. you just need 1. Reciprocity 2. Scarcity 3.…